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Telecoming implements Evina’s Eyewitness technology to secure subscriber acquisition

Telecoming implements Evina’s Eyewitness technology to secure subscriber acquisition

As a leader of monetization technology for digital services, we develop and deploy technology for User Acquisition in the mobile environment. We are genuinely committed to fighting against mobile ad fraud that can imply $ 20bn in losses this year (according to our partner Juniper Research). In that sense, we are happy to communicate Eyewitness technology’s implementation in our digital advertising campaigns.

Laure de Lataillade, GESTE: “I believe that solutions like Dpay can encourage the monetization of news”.

Laure de Lataillade, GESTE: “I believe that solutions like Dpay can encourage the monetization of news”.

Laure de Lataillade is the GESTE’s CEO, the Online French Publishers Association. Telecoming has been operating in the French market for a long time and is part of the association that works to develop the digital economy of the publishing industry. In 2019, we launched Dpay to promote secure payment on paywalls, since the monetization of digital readers is one of the challenges that all media face globally. Laure de Lataillade talks about these and other complexities in this interview for our blog.

Looking for Content Marketing Strategies for your Social Media?

Looking for Content Marketing Strategies for your Social Media?

Over the years, the content marketing industry has transformed completely, enabling the practice of publishing content in many different forms. We might think to build a great website and offering amazing products or services is a foolproof way of achieving corporate...

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Telecoming – Tech For Business Growth

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