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Why strong cybersecurity is important for employees

Why strong cybersecurity is important for employees

The digital ecosystem is evolving at a dizzying speed, not without leaving some threats aside. Fraud is one of them. At Telecoming we are very aware of it, and protecting businesses from it is in our DNA. That is why, among others, we promote activities that make visible this warning and help organizations tackle it. 

How to significantly improve the customer experience

How to significantly improve the customer experience

In today’s modern world, it is no surprise that customer experience or CX is so essential to a business. Think about it, with so many businesses and services to choose from, customers are now equipped with numerous options that seemed impossible only a few decades ago.

Top 5 Benefits of Email Marketing for E-commerce

Top 5 Benefits of Email Marketing for E-commerce

Email marketing is a fundamental part of an e-commerce strategy. It is through it that the communication between the company and consumers will be validated. In fact, the user must accept to be part of the company’s contact list, which already ensures a certain authority. Want to know some of the main benefits of email marketing for e-commerce? Enjoy reading!

World Football Summit Africa kicks off tomorrow!

World Football Summit Africa kicks off tomorrow!

Telecoming is looking forward to the WFS in Durban, South Africa, on 16-17 November. It is the largest international event for the African football industry, bringing together the most influential professionals to discuss the most relevant topics and generate business opportunities.

AdTech: Top-3 Trends to Follow

AdTech: Top-3 Trends to Follow

In recent years, the advertising industry has had to reinvent itself. The recent pandemic, coupled with the latest technological innovations, has led industry professionals to invest in new ideas. Challenges, though, are the signposts of progress. AdTech evolves during these challenging times by revitalizing seemingly outdated channels and bringing new ones to the scene. Let’s explore the technologies the market will focus on in the next few years!

How football clubs can gain competitive advantage in Africa by offering mobile-first experiences

How football clubs can gain competitive advantage in Africa by offering mobile-first experiences

What are the pillars of an optimal monetization strategy, and why will mobile-first experiences provide competitive advantages in the African regions? Patricia Peiró, Chief Strategy Officer at Telecoming, talks with the World Football Summit organization about the role of Telecoming in helping football clubs monetize the support of their fans. Below is a sneak peek of the interview.

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