Digitalisation has revolutionised sectors such as ticketing, bringing changes in consumer habits driven by mobile devices. This has led to the emergence of new sales opportunities and, therefore, revenue growth. Learn more here!
We can use technology for anything in any business – from scaling teams and providing better service to increasing privacy and accessibility. While certain software applications might seem excessive, several powerful technologies have severe benefits to adopting. We’ve identified seven of them. Keep reading!
Marketing is not about content but what we want to achieve with it. While content quality is essential, it’s more critical to choose promotional strategies for introducing it to the target audience. So, let’s focus on the top five tactics – most marketers know but don’t use – to save their precious time.
Virtual Reality is moving from a term that still seems futuristic to many to become a standard technology. Find out more here!
Our last analysis is about the evolution and possibilities of contactless payments. Spain ranks third with the highest number of contactless payments through different devices in Europe, behind the UK and France and ahead of Germany.
Monetizing digital content enables publishers to make their business more profitable. But, at the same time, the competitive environment drives them to create better content and look for ways to maintain users’ loyalty and satisfaction. Here’s where customer journey mapping steps in, allowing the publishers to understand their audience better to provide the content they need and the experience they deserve. Let’s see how customer journey mapping works and what benefits it can bring to your digital platform.