The digital reality

The digital reality

The digital reality It is clear that things have changed, and the only way to survive is to adapt to the newly established model. When facing changes, we are uncertain and curious to try new media and formats and, above all, to see the results and evaluate them. We...
Considerations about employee engagement

Considerations about employee engagement

Considerations about employee engagement Engagement, in business terms, is the commitment or involvement in labour and personal relations. This engagement has a direct impact on the company’s productivity. That is why it’s essential to make sure that we do...
From m-commerce to app-commerce

From m-commerce to app-commerce

From m-commerce to app-commerce Digital commerce is a reality that no one doubts anymore. The global situation has consolidated purchases through mobile devices. Users search and buy products through our smartphone regardless of age, sector or habits. In this sense,...
The value of creativity

The value of creativity

The way we consume newspapers has evolved a lot in recent years. Few people go to their nearest shop every Sunday to buy a newspaper. The boom in digital news consumption is marked by the wide range of news on offer, social networks and, in many cases, by the fact...