We are (more) willing to pay for news

We are (more) willing to pay for news

According to the last World Economic Forum report, people are getting used to read, watch or listen to the news, and almost 60% have gone through some registration process to consume news or entertainment –free or paid. This is interesting because the debate on...
Online merchants: please, keep it simple

Online merchants: please, keep it simple

The astonishing importance of data is a fact these days. It is through data that brands try to catch the attention of potential customers, segmenting by age, location, interests… and then re-targeting them once and once again. GDPR in the EU and similar regulations...
Sports ticketing purchase is mobile

Sports ticketing purchase is mobile

Sports ticketing purchase is mobile Sport is more digital than ever; that’s why we have carried out an analysis of the Spanish market. Spain represents 6.1% of the European digital ticketing market. In 2019, the Spanish business volume will exceed €9,100M. In Spain,...