RSC Anderlecht joins our Sportech project
Sports fans are no longer passive spectators. They are active, collaborative, and creative and share their content around competitions. We are happy to be part of the tech companies contributing to fan engagement by providing new digital experiences.
In that sense, we are pleased to announce the just-signed exclusive agreement with Royal Sporting Club Anderlecht to become its official digital content distributor. The club, founded in 1908, holds a social community of more than 2,5 million followers on social media and is the team with the most titles in the Belgian Jupiler Pro League (34 championships!)
Telecoming is today the RSC Anderlecht’s trusted partner to develop the official mobile service where fans will enjoy a unique and unforgettable digital experience. We will provide the necessary technology to monetize this service through direct billing via mobile operators.
“We are thrilled to become the official partner of RSC Anderlecht to create and monetize their new mobile experience. At Telecoming, we are currently developing sportech solutions in 21 countries, and it is fantastic to add RSC Anderlecht to our portfolio. Sports organizations have understood that technology must be at the core of their business model. Football clubs have already built a digital audience. We are happy to help them monetize it with a new official digital experience for fans”, explains Cyrille Thivat, our CEO.
We have an extensive experience in football’s mobile monetization in different markets, and we are consolidating our leadership in mobile sports entertainment solutions. We have already established successful alliances with other European football clubs such as Real Madrid CF, PSG and Benfica, becoming a relevant partner for clubs and telecommunications operators.