


The role of design: creating a seamless eCommerce shopping experience
The role of design: creating a seamless eCommerce shopping experience The ability to captivate and engage customers from the moment they land on a website to the final checkout is no small feat. While various factors contribute to a successful e-commerce...
Inside the SportsPro Madrid 2023: new frontiers in the sports industry
Inside the SportsPro Madrid 2023: new frontiers in the sports industry Last week, Madrid emerged as the epicentre of the sports business world, hosting the prestigious SportsPro OTT 2023. This key gathering in the sports industry calendar bridged connections...
Customer experience matters: the ingredient for business growth and customer loyalty
Customer experience matters: the ingredient for business growth and customer loyalty In our hyper-competitive business ecosystem, customer experience and loyalty have emerged as vital ingredients for securing enduring success. Today’s customers crave more...
Stepping into the future: how AI and AR are influencing American sports
Stepping into the future: how AI and AR are influencing American sports As the sun sets over the horizon, the dawn of innovation rises in American sports. With generative artificial intelligence (AI) and augmented reality (AR), the landscape is witnessing a...