Top sporting events & second screening

Top sporting events & second screening

Mobile is changing the way we enjoy sports It was widespread for fans to be active while watching sports events, such as a football match. Fans would stand up or shout to the TV. Today a high number of them are using their energy on their mobile. According to Curatti,...
Online merchants: please, keep it simple

Online merchants: please, keep it simple

The astonishing importance of data is a fact these days. It is through data that brands try to catch the attention of potential customers, segmenting by age, location, interests… and then re-targeting them once and once again. GDPR in the EU and similar regulations...
Gaming, the latest shot

Gaming, the latest shot

Gaming is a native digital industry developed in parallel with technology. Subscription-based distribution is now the primary method of content consumption for music and TV, and gaming is increasingly embracing the model. Cloud gaming has shaken the industry because...