About user-machine communications
About user-machine communications This year, 2,360 M users will communicate with brands through chatbots and 1,515 M through RCS technology. These data from a report elaborated by our partner Juniper Research inspire us to think that user-machine communication has...
4 Vital Steps to Create a Killer Content Strategy for Your Business
4 Vital Steps to Create a Killer Content Strategy for Your Business It seems that it’s not possible to build up a brand’s online presence without a proper content strategy. After all, content is king and the currency that represents your brand’s value for the...
Technology to fight fraud
Technology to fight fraud In a world where digitalisation is increasingly present, fraud has become a real warning. The digital ecosystem is growing along with the danger in the online industry. 2020 ended with more than 4.54 billion internet users, 298 million (7%)...
Data Privacy vs Brand Personalization
Data Privacy vs Brand Personalization The value of personalizing marketing and e-commerce experiences has been recognized for almost a decade now. However, many brands still find it challenging to collect the data required to build a genuinely personalized CRM system...
The unstoppable success of e-wallets
As is well known, digitalisation has experienced an unprecedented boom in the wake of the pandemic. One of the sectors most impacted by this upturn has been digital payments. That is why we could not fail to talk about the incredible impact of e-wallets and how...ARE YOU INTERESTED IN COLLABORATING IN OUR BLOG? CONTACT US!
