About user-machine communications
This year, 2,360 M users will communicate with brands through chatbots and 1,515 M through RCS technology. These data from a report elaborated by our partner Juniper Research inspire us to think that user-machine communication has come to stay. Chatbots come along...
4 Vital Steps to Create a Killer Content Strategy for Your Business
It seems that it’s not possible to build up a brand’s online presence without a proper content strategy. After all, content is king and the currency that represents your brand’s value for the customers. Besides, everyone is creating content these days. According to...
Technology to fight fraud
In a world where digitalisation is increasingly present, fraud has become a real warning. The digital ecosystem is growing along with the danger in the online industry. 2020 ended with more than 4.54 billion internet users, 298 million (7%) more than in January...
Data Privacy vs Brand Personalization
The value of personalizing marketing and e-commerce experiences has been recognized for almost a decade now. However, many brands still find it challenging to collect the data required to build a genuinely personalized CRM system while retaining the trust of their...
How to Write SEO-Friendly eCommerce Product Description?
Just like any other market, eCommerce businesses need to pay attention to the content they’re publishing. Your content marketing strategy plays a key role in building brand awareness and creating a positive brand image. It also helps you make your brand...ARE YOU INTERESTED IN COLLABORATING IN OUR BLOG? CONTACT US!
